Updated: Sep 15
🍷Celebrating Greek Wines: The Wines of Greece Trade Masterclass Toronto🍇
An Evening of Discovery and Delight at Arcadian Loft.
On August 30th, 2023, Toronto's wine enthusiasts came together at the elegant Arcadian Loft in the Simpson Tower for an unforgettable event: the "Wines of Greece Trade Masterclass." Led by the renowned wine expert Michelle Bouffard DipWSET, this gathering was a highlight on the city's wine calendar, offering an enlightening exploration of the diverse world of Greek wines.
Thema White Shines Bright 🌟
One of the stars of the evening was none other than our very own Thema White Wine, proudly represented by Intra Vino Wine Agency. This exceptional Greek wine showcased the remarkable quality and unique character of wines from Greece.
High-Level Interest and Distinguished Guests
The event drew an impressive crowd, with both masterclasses attracting more than 30 top-tier trade professionals and influential media figures. Notably, the Liquor Control Board of Ontario (LCBO) and the Société des alcools du Québec (SAQ) sent their discerning buyers, highlighting the growing interest and market potential for Greek wines in Canada.
Behind the Scenes: Lisa Ulrich's Key Role 🙌
Behind the scenes, Lisa Ulrich, Senior Project Manager at Andros Communications, played a pivotal role in our successful participation at the "Wines of Greece Trade Masterclass." Her dedication and support were instrumental in securing our spot at this prestigious event, enabling us to introduce Thema White Wine to an audience with a genuine appreciation for fine wines.
A Journey Through Greek Terroir 🌿
The evening commenced with a warm welcome from Michelle Bouffard, whose expertise and enthusiasm set the stage for an informative and engaging masterclass.
Attendees embarked on a virtual journey through the picturesque Greek vineyards, savouring the unique terroir and centuries-old winemaking traditions that define Greek wines.
Thema White: A Palate's Delight 🍋
Thema White Wine, with its complex and refreshing flavour profile, captured the attention and admiration of all in attendance. Its vibrant notes of citrus and stone fruit, coupled with a subtle minerality, enchanted the palates of the wine enthusiasts present. This wine epitomized the exceptional quality and craftsmanship that Greek winemakers bring to the global stage.
Unlocking the Potential of Greek Wines 🌍
Throughout the evening, lively discussions and exchanges underscored the potential for Greek wines to secure a permanent place on the wine lists of esteemed restaurants and in the cellars of discerning collectors. The Greek wine category, once an undiscovered treasure, is now shining brightly on the international stage.
A Memorable Evening Concludes 🌟
As the evening concluded, the "Wines of Greece Trade Masterclass" left an indelible mark on all those in attendance. It showcased the dedication and passion of those advocating for Greek wines and highlighted the extraordinary diversity and quality that Greece contributes to the world of wine.
In summary, the event held at the Arcadian Loft in the Simpson Tower on August 30th, 2023, was a tremendous success, shining a spotlight on the exceptional Thema White Wine and the broader category of Greek wines. The presence of influential trade professionals, media figures, and the invaluable support of Lisa Ulrich from Andros Communications made this evening a memorable chapter in the journey of Greek wines into the hearts and glasses of wine enthusiasts in Toronto and beyond. We eagerly anticipate continuing this exciting journey, sharing the flavours of Greece with an ever-expanding community of wine connoisseurs. 🥂
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